EADS Rebrands as the Airbus Group

Starting out the new year EADS group has been rebranded as “Airbus Group”. Uniting all its activities under a single brand, Airbus Group also renames two of its three Divisions.

Going forward, the new Airbus Group will be home to Airbus Defence and Space integrating the Group’s defence and space activities from Cassidian, Astrium, and Airbus Military, Airbus Helicopters, comprising all commercial and military helicopter activities and Airbus, focussing on commercial aircraft activities.

The Group is launching procedures to change the legal form of its holding by 2015: Once renamed, Airbus Group N.V. shall turn into a European Company, Airbus Group SE (Societas Europaea) which will continue to be registered in the Netherlands.

Airbus Group CEO Tom Enders said;

For many years, Airbus has been a globally renowned synonym for technology breakthrough as well as aeronautic passion and pride. Joining forces under the strong Airbus brand gives all our operations and employees the thrust and lift to capture global markets.

Both the legal name change into Airbus Group N.V. and the conversion of the legal form into SE are subject to approval of the Annual General Meeting (AGM) of Shareholders: while adoption of the new name is expected at the AGM in May 2014, the legal conversion is targeted for approval in May 2015.